Lead Generation Campaigns

Meta Instant Form and landing page campaigns targeting high-intent audiences in Chennai — optimised for the lowest cost-per-lead in your vertical.

Instagram Feed, Story & Reels Ads

Full Instagram placement coverage with creative designed natively for each format — the highest-engagement platform for B2C brands in Tamil Nadu.

Retargeting & Custom Audiences

Re-engage website visitors, video viewers, and email lists with precision retargeting — converting warm audiences at 60–70% lower cost than cold campaigns.

Video & Reels Production

Scripted, edited, and formatted short-form video ads — the highest-reach format on Meta, with 3× the organic reach of static posts in 2025.

Dynamic Product & Catalogue Ads

Automatically show the right product to the right user based on their browsing behaviour — the highest-ROAS format for e-commerce on Meta.

Click-to-WhatsApp Ads

Ads that open a WhatsApp chat directly — ideal for high-ticket services and local businesses where conversations close deals.

UGC-Style Creative Production

Authentic, user-generated-content style ads — the top-performing creative format across Meta platforms in 2024–2025.

Meta Ads Audit & Rescue

Account audit identifying Pixel gaps, audience issues, creative fatigue, and structural errors — with a 60-day recovery plan and restructure.

Conversions API — Standard on Every Account

Server-side tracking setup on every account. Without CAPI, you lose 20–40% of conversion data. It's non-negotiable for us.

Creative Refreshed Every 2–3 Weeks

We replace ad creatives before ad fatigue sets in — not after your ROAS drops and you're asking why.

Full Creative Production. Zero Upcharge.

Static ads, carousel, and Reels design are included in our fee. No separate creative retainer. No surprise invoices.

Your Ad Account, Your Pixel — Always

We build everything in your Meta Business Manager. Your pixel data, audience history, and account belong to you — not us.

Tamil-Language Creative Capability

We produce ads in Tamil and English — reaching Chennai's full audience, not just the English-speaking segment your competitors target.

5 Creative Angles Tested Per Campaign

We don't guess what will work — we test pain-point hooks, social proof, offers, and transformation angles simultaneously.

Pixel, CAPI & Analytics Setup

Meta Pixel and Conversions API installed and verified. All custom conversion events configured. GA4 connected. Every event tested before any spend begins.

Audience Research & ICP Definition

Ideal Customer Profile mapped. Saved audiences, custom audiences, and 1–2% lookalike audiences built from your existing customers — before launch.

Creative Strategy & Full Production

4–5 creative angles developed. Static designs, carousels, and Reels produced. 3 copy variations per angle. Assets formatted for Feed, Story, and Reels placements.

Campaign Build & Launch

CBO campaign structure, proper objectives, and phased launch — awareness first, then conversion. Campaigns live within 24 hours of creative approval.

Optimisation & Creative Refresh

Weekly: underperforming ad sets paused, winners scaled 20%, new audiences tested. Creative refreshed every 2–3 weeks to prevent ad fatigue.

Report & Strategy Review

Full-funnel monthly report: CPM, CTR, CPL, CPA, ROAS, and creative performance rankings. Next month's budget allocation and new creative proposals delivered.

Meta Pixel + Conversions API setup

5+ ad creatives — static, carousel, Reels

CBO campaign structure

Monthly PDF report

Competitor ad library analysis

Custom + lookalike audience setup

3 copy variations per creative angle

Weekly performance email

Creative refresh every 2–3 weeks

Monthly strategy call

How much should I spend on Meta Ads in Chennai?

Local service businesses start with ₹10,000–₹20,000/month in ad spend. E-commerce brands need ₹25,000–₹75,000/month. We set your starting budget based on your target CPL and industry benchmarks — not arbitrary minimums.

Do you create the ad graphics and videos?

Yes. Full creative production is included — graphic design, carousel creation, and Reels editing using raw footage you provide. You do not need a separate designer or videographer.

What is Conversions API and why does it matter?

Conversions API sends conversion data directly from your server to Meta — bypassing iOS privacy restrictions and ad blockers. Without it, you lose 20–40% of conversion data. We set up CAPI on every account before the first rupee is spent.

How long does it take to see results from Meta Ads?

Lead generation campaigns can generate leads within 24–72 hours of launch. Stable, predictable CPL is typically established by day 30–60. Scaling profitably requires consistent creative refresh and audience expansion — which is our ongoing monthly work.